Editorial Design | Branding | Type Design
2018 - 2019
Lament Magazine is an art and culture zine that started as a personal project reflecting on my time in Koreatown Los Angeles. The name Lament is a shortened word for “L.A. Mentality” as well as its original meaning to mourn and remember experiences and memories. The type design was inspired by the gothic styled buildings as well as the Los Angeles Times typeface, but warped and editted to reflect a shift and distortion of perspective in life.
LAmentations Poster Series
LAmentations is a monthly series which focuses on a specific topic and invites the readers or other creatives to collaborate on a reflective piece.
Feature Spread Examples
DARK ROOM Pop-up Event
On November 15-16, I hosted and created a pop-up exhibit for the second issue of Lament Magazine. This issue I collaborated with multiple creatives by art directing photo shoots and designing spreads in the magazine with them.
“The DARK ROOM is where we're developed. In an era enamored with glamour, we play comparison and get paralyzed. We ignore our selves, numb our selves, beautify our selves. But then — we never develop. By processing our 'negatives,' we see and become full, real glimpses of our selves. The stuff of rinsing, soaking, drowning. Grimy, abrasive, reactive. Raw, jolting visceral. We're putting it up. Welcome to the DARK ROOM.”
The art direction for the DARK ROOM issue uses the warm tones and inverted nature of film negatives. When negatives are treated incorrectly there is often distortion and light leaks that appear on the final product. It is those imperfections that make the photo more beauty than it’s original, undamaged nature, which we believe is the same in how humans are shaped often beautifully in the midst of trial. The main photography and front cover was shot underwater to reflect the overwhelming, existential turmoils that one faces while in that season.